Terms of Reference Committee: The Communications Committee (the "Committee") is established by and at all times responsible to The New Gallery's Board of Directors (the "Board").
Type: The Committee shall be a Standing Committee and shall exist at all times in accordance with these Terms of Reference as amended from time to time.
General Purpose: The Committee is established to create and oversee the communications strategy of the Gallery to ensure strong and consistent messaging and branding and to support the overall objectives of the Gallery.
Key Duties:
1. Create the Gallery's key messaging
2. Audit, evaluate and edit all existing collateral as needed
3. Draft new communications pieces when necessary
4. Media-train all Gallery Spokespeople to ensure consistency of messaging and strong delivery
5. Work with and/or consult any other Committee or staff member that is engaging in outreach to members, potential members, media, public or government to assist in communications strategy and to ensure that the Gallery's key messaging is being appropriately incorporated.
Composition and Appointments:
The Committee is to be comprised of no less than two people, with at least one member of the Committee also being on the Board.
If there is only one member of the Committee who is also a member of the Board that member will be the Committee Chair.
If there is more than one member of the Committee who is also a member of the Board, the Board will appoint one such member to be the Committee Chair.
The Board may at any time remove any member of the Committee.
Meetings:
The Committee is required to meet three times per year (the "Regular Meetings") to review and evaluate the communications strategies and execution and to consider any matters then relevant to the Committee's responsibilities.
In addition to the Regular Meetings, the Committee will meet at the request of the Committee Chair.
No decisions may be made by the Committee without approval of at a majority of the Committee's members.
Resources:
Reports and Target Dates: The Committee Chair prepares and provides a written report to the Board following any meeting of the Committee or at the request of the Board, summarizing the Committee's recent activities.
Approval Date and Review Date: Proposed on July 6, 2010. If approved, the evaluation of the Committee will be performed by the Board on an ongoing basis.